How to Use Voice AI for Lead Recovery and Cold Outreach

Introduction

Every business has a graveyard of leads—old form fills, no-show appointments, missed follow-ups, and one-time prospects that never converted. These contacts are often forgotten, yet they still carry intent.

Voice AI from Xuna makes it possible to breathe new life into these leads at scale.

Our voice agents power drip-style outreach campaigns that sound human, follow a lead nurturing structure, and convert dormant opportunities into booked calls. Whether you are reviving old contacts or reaching out cold, Voice AI operates as your always on outbound engine.

Here is how to use AI agents to recover leads and scale outreach efficiently.

The Case for Lead Recovery

• Most leads are not lost—they are just mistimed
• Follow up speed is critical, but follow up persistence is where most teams fail
• It takes 6 to 10 touches to convert a cold prospect, and most reps stop at 1 to 2

Voice AI solves all of this with structured follow up sequences, built in call logic, and persistence without pressure.

Drip Voice Campaign Example

Campaign: Cold Demo Follow Up (3 Touches Over 5 Days)

• Call 1: Agent: “Hi Alex, you reached out a few weeks ago about [Product]. We never got a chance to connect. I would love to book you a quick walkthrough. Would tomorrow morning or afternoon work better?”
• Call 2 (2 Days Later): Agent: “Just following up in case you are still considering [Product]. Happy to reserve a slot for a quick demo. Can I check availability for you now?”
• Call 3 (Final Touch): Agent: “No pressure, just wanted to make sure I did not drop the ball. If now is not the right time, I can circle back next quarter. Would that be better for you?”

Every call is logged, time stamped, and pushed to your CRM with clear call outcomes.

Best Practices: When and How to Call

• Best windows: 10:00 to 11:30 AM and 2:00 to 4:30 PM (local time)
• Avoid: early mornings, lunch hours, and end of day windows
• Cadence tips: Space calls 1 to 2 business days apart, pair with SMS or email, add fallback logic like voicemail after second attempt

CRM and Workflow Integration

Xuna Voice integrates with:

• CRMs (HubSpot, Salesforce, Zoho, Close)
• Marketing automation (ActiveCampaign, Marketo, Klaviyo)
• Lead scoring systems (Apollo, LeadSquared, Clearbit)

Every touchpoint is tracked, with automation triggers for:

• Booking links
• Assigned SDR follow up
• Lead requalification or warm transfer

This keeps your team focused on engaged leads—not chasing dead ends.

Use Cases by Industry

• SaaS: Reignite interest from no-show demos or form drop offs
• Healthcare and Medspa: Reactivate previous patients or lapsed inquiries
• Automotive: Follow up on aged out web leads or trade in interest
• Education: Recover student inquiries from past enrollment cycles

Results You Can Expect

• 20 to 40% higher re-engagement compared to email only follow ups
• 3x more bookings from aged leads
• Shorter sales cycles from instant scheduling

Keep Your Pipeline Warm Even When It Is Cold

Leads do not die. They just go quiet. Voice AI brings them back to life with persistence, professionalism, and perfect timing.

Book a demo at xuna.ai to launch your first outbound recovery campaign and watch your pipeline reheat itself—no extra SDRs required.